Friday, December 27, 2019

A New Version Of The Portable Forced Oscillation Technique

Specific Aim1: Develop a new version of the portable FOT to track changes in hourly temporal variation in respiratory system impedance (Zrs) and phase. Hypothesis: The newly developed portable Forced Oscillation Technique (FOT) measures the respiratory impedance as accurately as existing market devices. This aim is designed to validate the lab developed devices. Rationale: Current methods to evaluate the respiratory system are limited to Spirometry and Forced Oscillation Technique. Spirometry is the gold standard test to evaluate the respiratory system[1]. Although it has been used for decades, it has several limitations which makes it difficult to be used in early detection for any pulmonary diseases including asthma. One major†¦show more content†¦In specific aim 1 we will build and validate the portable version of the FOT. It will be small in size and low in cost, to be used in patient’s home to measure impedance and phase throughout the day. The lab-developed FOT will be validated versus the FOT devices on the market to ensure data accuracy and precision. The validation process starts by recruiting a group of healthy subjects. Then, respiratory system impedance data will be collected using the lab-develop FOT and market device FOT for statistic comparison. Experimental Strategy: 1. Design Overview: The main goal of this specific aim is to design a portable Forced Oscillation Technique device that is small in size and low in cost. The device to be used in the patient’s home to evaluate the respiratory system impedance. The device uses an Intel Galileo2 microprocessor that generates the excitation sound wave signal to the loudspeaker. The low amplitude pressure sound wave travels through a penumotachograph that connects to two differentiation pressure transducers (SDXL005D4) then to the patient respiratory system. To avoid CO2 rebreathing there is a bias resistance that connects at the penumotachograph as shown in fig (1) to allow spontaneous breathing. All calculation will be done within the microprocessor and data will be

Thursday, December 19, 2019

The Christian Doctrine Of The Trinity - 943 Words

Outline the development of the Christian doctrine of the Trinity from the New Testament Church to the Nicene Creed. I will like to crave your indulgence to the fact that Nicene concept of Trinity is never stated in the Bible, and it is that early Christians as well as the scriptures clearly points out the fact that Jesus was fully divine and pre-existent. For the fact that, none of the early Christian theologians fully asserted the doctrine of the Trinity, not even a speculation about the Father, Son, and Holy Spirit. According to the father of the paganism description of Trinity God can in no way be described. (Schindler 148). In the 4th century there are different schools of thought that were developed in Antioch, were they try to literarily interpret the Scriptures with a great deal of emphasis on the historical context of Trinity. Arius who is also known as Nicene, came up with the Nicene Creed by arguing the fact that Jesus was not God, and the Father by itself is true God. Base on the fact that God created Jesus, Arius was able to support his argument with the books of (Proverbs 8:22 and John 14:28) â€Å"the Father is greater than I† as a proof. On the other hand, a number of philosophy was able to argue that Christ was homoousios (same or one substance) in a way to debunk Nicene Creed by describing the relationship that exist between the father and Son, by stating the fact that Jesus is God that come to earth as a man which is also the Father. Arius believes that itShow MoreRelatedThe Christian Doctrine Of The Trinity1928 Words   |  8 PagesThe Christian doctrine of the Trinity essentially teaches that there is one God. This makes it a monotheistic religion at face value just like Islam and Judaism. The uniqueness about most of mainline Christianity from the other monotheistic religions is that though it claims to be a monotheistic religion that worships one God; their one God is actually a Godhead that is composed of three distinct persons namely: The father; The Son and; The Holy Spirit. The Christian God has therefore been very hardRead MoreThe Doctrine Of The Trinity1513 Words   |  7 PagesThe doctrine of the Trin ity can be defined as the introduction to the Christian faith. For a number of years, special attention to the doctrine of the Trinity has been given by the educational theologians. The theologians have done lengthy writing on the history of the doctrine development, the relevance of the doctrine in the life of the world and the church. This doctrine was first formally and thoroughly expressed in the fourth century in reaction to alleged alterations of the Bible teachingsRead MoreWhat Is Christian Doctrine?938 Words   |  4 PagesWhat is Christian doctrine? Christian doctrine tells us the truth about God, ourselves, and our world. Doctrine means teaching or instruction. A Church historian once defined Christian doctrine in this way: â€Å"Christian doctrine is what the church believes and teaches.† A doctrine is what the whole Bible teaches us about a particular topic. Christian doctrine may be defined as the fundamental truths of the Bible arranged in systematic form. The Assemblies of God has 16 fundamentals of truth or doctrinesRead MoreThe Doctrine Of The Trinity1670 Words   |  7 Pagespatriarchs and theologians have toiled to communicate the principle of the Trinity as a doctrine in the Christian church. Our class readings from Augustine, Thomas Aquinas, Karl Barth, and Elizabeth Tanner reveal the necessity for discussion about the trinity to evolve throughout the last 1500 years of Christian theology in order for the doctrine to be modernized to the lexical and social understanding of contemporary Christians. Although Augustine may be one of the Fathers of Trinitarian Theology,Read MoreThe Doctrine Of The Trinity978 Words   |  4 PagesThe word Trinity cannot be found in the bible, but neither can omnipresent or omniscient; yet they all describe the Biblical expression of who God is and how he is revealed to humanity. Furthermore, the doctrine of the Trinity is so crucial to Christianity, that if it was removed Christianity would crumble and fall into cult status. Even through the doctrine of the Trinity took almost a three hundred to be formally stated at the Council of Nicea (325) and the Council of Constantople (381);1 RogerRead MoreThe Augustinian View Of The Trinity1426 Words   |  6 PagesReligion 320- Christian Theology Spring 2016 The Augustinian View of the Trinity Still debated today, implications of the doctrine of the Trinity first arises in Genesis 1:1 of the Bible and later becomes the topic of discussion during the Patristic era of the early church. One of these Patristic fathers, Augustine of Hippo, addresses this doctrine in his book The Confessions and his later writings. As one of the Patristic fathers who laid the foundations of much of Christian theology, hisRead MoreCore Doctrines Are Apart Of The Christian Faith1488 Words   |  6 PagesGod: Core doctrines are apart of the Christian faith and should be taught no matter what the denomination is. Doctrines are not negotiable throughout the universal Christian churches. However, churches may have different dogmatic beliefs, because there are not set in stone and vary. Theology is defined by Beth Felker Jones as being â€Å"the study of the things of God, a God who loves the world.† Theology is a practice that affects Christians’ lives in many ways: the way that they think, live, and howRead MoreThe Christian Beliefs Of The Trinity783 Words   |  4 PagesThroughout this semester I have learned many of the different christian doctrines. Many of them were challenged and also accepted in my weekend trip throughout Saint Louis. I think one of the most important topics that was discussed during my weekend was the consideration of the Trinity. In the Christian thought the word â€Å"trinity† is a term used to talk about the Christian doctrine that God exist s as a unity of three distinct persons: Father, Son, and Holy Spirit. Three of the staple thoughts include;Read MoreThe Trinity : God Of Three Persons1658 Words   |  7 PagesTHE TRINITY: GOD IN THREE PERSONS The 21st century has become a time of drastic change. America and the world are becoming more irreligious, urban, diverse and postmodern. Almost everything is now being debated and re-examined concerning who God is and how the Bible is construed. Hollywood and TV have helped shaped a variety of people beliefs about Who God is more than the teaching of the Bible or any religious literature. Just as conducting a study of the Triune of God was historically importantRead MoreEssay on Women and the Trinity1125 Words   |  5 PagesWomen and the Trinity For most of us, faith development is a process. We grow in wisdom and stature and favor with God. As a Christian woman I know that my consciousness about the feminist agenda has evolved in stages also. First, I became aware of the generic language. Words like mankind, brotherhood, and the overused pronoun he was supposed to describe all of humanity. IT was clear that they contained a masculine bias. Little girls grew up hearing those words literally and scaling

Wednesday, December 11, 2019

Bike-Sharing Business in China-Free-Samples-Myassignmenthelp.com

Question: How Can OFO Succeed in Long Term? Answer: Introduction This business integration report had been designed to explain the issues that pertain to bike-sharing business in China. This business integration report explains about company named as Ofo that operates in transportation industry in China (Ofo. 2017). Ofo is one of the Beijing-based bicycles sharing company that was founded in the year 2014. By the year 2017, the company received funding of $450 million and 62.7 million active users. This selection of the topic on sharing business in China was one of the interesting topics that need to be reported and bring awareness among the public as well. The company even decided to expand their operations in countries like Melbourne and Sydney by the year 2018. The current segment highlights the problem with bicycle share riding in China and how far it had negatively affected mindset of Chinese residents. To solve the existing problem, it is now important to understand whether Ofo can succeed in long-term in profit generating activities. The business report need to answer the question on whether Ofo has the ability to succeed in long-term and for that main focus is on Chinese market as it can be understood from there the existence of Ofo in this current marketplace. Ofo has 2.2 million bikes that are operating in 43 mainland cities (Zhang et al., 2015). In this report, firstly the issue will be highlighted and then explain the main aim of the report that will help the reader to connect to the story as a whole. The academic sources used in the study is websites, books and journal papers that need to be evaluated with an in-depth analysis and carry out to determine the issue and then arrive at conclusions from the analysis. Identify issues in the topic The integrated report identifies the issue that need to be solved in the upcoming years. The issue that is identified in the current report is problem with the bike-sharing companies to the local residents who are suffering the issue on daily basis. How Ofo can succeed in Long-term The business question for this assignment is how Ofo can succeed in long-term. The issues that can be identified from the business question is whether Ofo can actually attain success rate in recent years where people are more concerned to drive cars, motorcycles or avail public transport in China (Yu, de Jong Dijkema, 2014). Figure: A group of volunteers in Beijing returning trapped and scratched shared bicycles to more central locations (Source: Hernndez, J. (2017) The above article was published in New York Times recently where it is noted that companies in China have emerged in the city where they are providing shared bikes to the individuals but they are just living the anywhere and everywhere without even thinking about other local population. According to source, more than 16 million shared bicycles are on the road in China. The issues that have questions are about sustainability actions of bike-sharing boom in China. Even most of the Chinese people have given proper justifications about social decay as well as slowdown of decorum and principles in the country. In most of the cities, it is noted that supply of bicycles far exceeds the demand that brings chaos to sidewalks and prompts complain that actually exceeds competiveness. In some of the places, the government authorities have even impounded tens of thousands of bicycles as well as imposed parking restrictions. Furthermore, news outlets have even recognized the waste with several ast onishing images of mountains of candy-colored bicycles that represents different bike-sharing companies. Problem with bike-sharing companies Even the technology management who is working in the so-called sharing financial system as well as depends on revenue generating activities is included as more prominent critics. The problem faced by the bike-sharing companies was that the bicycles were stolen from the streets in small cities. Bike-sharing actually have been criticized because of vandalism as well as theft issues. The constant cost need more bikes because there is increase in the user base. On comparing it with ride sharing services, it permits individuals to make use of own cars when driving customers as well as bike sharing need more ongoing capital investment in case of bike that have life span of 2 to 3 years. There are several regulations designed to bring a check over the problems of this ride-sharing business but still this industry faces major challenges in performing the business activities in smoother ways in long run (Phys.org. 2017). Figure: The bikes pictured belong to Ofo- one of the fast growing bike-sharing companies in China (Source: Ofo. 2017) Difficult to track stolen bicycles The above article is published in BBC news recently where it explains how Chine bike-sharing firms go bust after losing 90% of their bikes that went missing in the initial 5 months (Ofo.2017). Ofo Company like most of the rival firms did not put GPS systems on their bikes and that was the issue that made it difficult to track the stolen bicycles. These stolen bicycles are the first bankruptcy case in the booming bike-sharing industry in China (Rode et al., 2017). Problem faced by Government The bike-sharing applications used by the individuals are convenient for them but the industry is a reason for trouble among the local governments on daily basis. Some of the problems that take place because of ride-sharing companies are illegal parking that is needs to be answered on urgent basis. For more than 20 years of time span, it is noted that China had turned its automobile industry into a pillar industry. Recently, Chinese cities are built for convenience of cars and very unfriendly for bikes. There are several bike-sharing problems where there is absence of dock like means where bikes are parked carelessly by the rider anywhere and everywhere (Ruan, Hang Wang, 2014). Classification of aims of the report with the justification The main aim of the report is to evaluate out whether Ofo can succeed in long-term or not. This topic had been selected for the business report because bike-sharing is recent trend that are adopted by most parts of the world but also come with certain disadvantage situation that are mentioned in the problem statement (Sauv, Bernard Sloan, 2016). Clarification of theoretical context New bike-sharing system in China As rightly put forward by South China Morning Post (2017), China is now initiating a new bike-share system in most of the cities in and across the world but not everyone is thrilled to know this. In order to rent a bike in China, individual just need a phone application and any of the million of bicycles that are spread on sidewalks everywhere can be theirs. There is no proper bike stand, no drop-off point. The individual need to scan a code, then ride, can leave and lock the bike anywhere and whenever they feel like. Convenience and lower cost bike-sharing to the users The bike-sharing companies allow users to leave their bikes in public bike stands rather than any of the specific locations (Stephany, 2015). Most of the Chinese bike-sharing companies have become popular in China and are ready to enter Western markets because of convenience and lower cost to the users. In order to improve in the level of safety, the Ministry of Transport had recently issued guidelines after requesting Local governments for regulating bicycle as well as traffic standards. According to this regulation, individuals will be punished if they park the bicycles outside of permitted areas or in that case vandalize the bikes. It is properly mentioned in the guidelines that local government should be informed about how many bicycles are distributed in and across the cities as well as encourage more companies to set up electronic fences for corral bikes. The rules are made by the Government to protect both bike-sharing firms as well as riders at the same time (Channel NewsAsia . 2017). Initially, it was the taxi-hailing wars took place in different parts of world. And now it is the on-demand service wards (Techinasia.com. 2017). Recently, the internet industry of China is looking for another money-burning battle that unfolds between different rival start-ups. It is noted from the past year figures that most of the undertaking capital business enterprise have poured hundreds of millions of dollars into rival enterprise where all the competing to occupy the topmost position. The problem is with widespread customer negligence as well as razor-thin margins that make it difficult for the ride-sharing companies to succeed in the long run. There are various factors that had even made ride-sharing services in China so convenient and these factors are low prices as well as easy to use. The bike-sharing business model or the concept overall is not new but Chinese start-ups have actually reinvented the theory in order to make it work efficiently (Timmins, 2017). Summary of the current situation Currently, billion-dollar bike-sharing revolution in China had already transformed the look as well as feel of cities in and across the country with more than 100 million application downloads and billion of rides taken on many million bikes at the same time. Presently, this act is going global (World Economic Forum. 2017). Recently, China had issued bike sharing regulations for addressing the complaints of residents about annoyances as well as dangers those results from this emerging industry. The bike sharing business model used in China allows users to find as well as unlock a shared bike that is near then and to drop the bike off in a public location at a affordable budget rate. The new government rules are quite interesting to look at but there are several challenges faced by these companies who operate in this sector. Currently, there are an estimated 10 million shared bikes on the streets of China as well as major Chinese bike-sharing companies have even received large amounts of venture capital funding (Murray, Skene Haynes, 2017). Some of the reputable investors like Alibaba, Didi as well as Tencent and Softbank had shown interest to invest in the top two-biking sharing firms. Even the Senior Executive of Didi had even joined Ofo Company. Most of the bike-sharing schemes need bikes to be parked in selected docks when not in use. It is important to understand or track the bikes to know the locations so that the riders can plan out the routes in advance (CNBC. (2017). The bike-sharing companies in China actually allows their vehicles to be placed anywhere in the city. These applications are developed by best-in-class engineers as it is GPS-based applications that permit people to locate nearby bikes as well as charges are made on how much time riders spend on them. It is noted that the bullish v enture industrialist have funded for this rapid growth that help companies who have plenty of cash to purchase bikes as well as make them available on the streets (Nakamura Abe, 2014). Evaluation and analysis On analysis, it is found that Chinese Company named as Ofo made its first foray into the United States where they delivered more than 1000 bicycles to the streets of Seattle. The Ofo Company is one of the main Chinese bicycle company that are on a breakneck race and willing to expand in and across the globe (McCarthy, 2017). In countries like China, most of the investors are spending huge capital currently to a new twist on an old of transport (bicycle). More investors are showing interest towards this new plan. Here, two of the biggest players (Mobike and Ofo) had raised a combined $1.3 billion for this new funding. These companies believe that one day this plan will bring trade to the United States and many other countries in and across the world (Geissdoerfer et al., 2017). Ofo is a major player in the China market where they are trying their best to disrupt traditional bike-sharing programs and launch new services that benefit the society as a whole. It is important to understand investor excitement about the companies as they can provide massive scale of operations. Companies like Ofo recently can entire a combined 50 million rides per day. With this figure, the company can boast or get access to more than 100 million registered users that offer services in 100 cities as well as operates more than 12 million bicycles (Liu et al., 2013). Ofo Company is not only dedicated to produce their own bikes that have slim yellow bodies as well as cost around 250 yuan (Geng, Sarkis Ulgiati, 2016). This ride-sharing company connects with the existing bikes to its network where the philosophy harkens back to the formation of the company. Ofo bikes themselves are offline where the locations can be tracked by using cell phones of users. It is then when the users can find a free bike and enter the license plate number into their allocation as well as receive the bike lock combination. These rides cost 1 yuan for an hour as well as deposit around 99 yuan (Larsen, 2013). It is evaluated that viability of bike-sharing business models will last long-term as it far from settled but recently it impact of the bikes in urban centres of China that is highly visible by nature. Most of the cities such as Shanghai and Beijing, it is noted that the bikes can be seen everywhere. However the bike-rising companies such as Ofo has the ability to develop a real community that comprises of loyal and dedicated users. Most of the users when asked about these bike-sharing rides used the word convenient and cheap rides to describe the services (He et al., 2017). On analysis, it is found that bike-sharing would help in eliminating the issue of loss of stolen bikes as well as offer users with transport facilities to and from public transportation. In case of Ofo bikes, there are no docking stations and can be left anywhere that is not safe always. There are more than 10 million users in China and it is still counting. The services provided by Ofo Company are cheap as well as help users to share their own bicycles on the applications that give them the contact to all the Ofo bikes nearby (Horwitz, 2017). The bike-sharing companies have attained success till date but according to some of the analysts, they actually fear that the bike-sharing business model does not make fiscal sense (Ofo. 2017). It is the companies who find difficulty to turn out this problem into a profit. The companies face intense competition with each other where the market share between the bike-sharing companies results in lower fees for bike rides as well as lower profits at the same time. It is the investors who are not agreeing but Ofo Company looks ways for increasing its value all over again by putting the worth of the company at $3 billion. There is even value present in the data that can be assessed by GPS trackers on the bikes. This feature will help business enterprise to target their products used by the riders as well as municipal authorities to plan out better city layouts (Hernndez, 2017). Conclusion At the end of the study, it is concluded that Ofo has the ability to attain success in the long-term irrespective of several challenges in the bike-sharing industry. This industry faces challenges currently but has a scope where individuals will get convenient options to avail these services when they need. Oyo currently has a fleet of more than 6 million little yellow bikes in and across the world and the application users are 25 million trips per day. By the year 2018, the CEO of Ofo Company expects to break-even this year and start earning a profit by next year. The business model of bike-sharing company success rate has attracted reputed investors such as Alibaba and Didi Chuxing. Ofo Company had raised more than $700 million for funding purpose. The success of Ofo Company is part of the global bike-sharing boom in current years. In countries like China, there are 6 major bike-sharing companies present and operating in the same sector. Ofo should be like android. It is a known fa ct that bike-sharing business enterprise are facing pushback and some even look at the sheer number of bikes on the streets as a public nuisance. Ofo Company is therefore working with a local bike-sharing business named as Qibei. Most of the people who reside in China make use of Ofo applications to scan as well as unlock bikes of Qibei. Recommendations The company actually believes in developing the user experience as it is the main key to achievement by including or adding GPS to the bikes for tracking the location as well as changing the tyres to make them sturdier. The company wants to make the world better by solving the environmental issues and traffic jams and bring healthy as well as green lifestyle for the riders and individuals based in China. As bike-sharing start-ups in China are enjoying surging expansion, it will be easy for a well-established Ofo to get success in long-term. It is recommended to Ofo Company for investing more money on market research as that will help in understanding the viewpoint, preferences and attitudes towards using bicycles as their transportation medium. After understanding the need, the company should make the application easy to use where each individual can have access to demand for a bicycle at any point of time. Users of this Ofo company should be allowed to download an application by usi ng their smartphones and this even help in locating and unlocking a nearby bike. The Ofo Company should provide the service available to the user at cheaper prices so that all users can make maximum use of this transportation medium. The user should charge for a time span. There is a need for such kind of plan in future where Ofo Company can easily help the younger generation to use this bicycle as it is good for heath and lead to solve most of the diseases. It is known that bicycle is one of the best forms of exercise and when individual can avail at cheaper and easily, then all will surely avail these services and that will lead to generate revenue for Ofo. Promotion is important for this kind of bike sharing companies and they can promote by saying that by using bicycles, it will help in reductions in carbon emissions as well as improvements in traffic. In order to solve the problem, it is recommended that the company should provide cash or credit rewards to users who are hiring these bikes in the hope that they will end up somewhere more accessible. The company should even plan for expansion and launch the same scheme in Cambridge in the UK. Countries like China have come out with strategies where they are offering bikes to customers for reasonable prices and this act are actually good for environment. It will help in reducing carbon emissions as well as offer valuable first or last mile transport for bridging the gaps in a commute by train or subway. Countries like China leads the world in bike-sharing schemes as mentioned in Financial Times. The bike-sharing problems can be solved if there are increased regulations by City Authorities and extra costs should be incurred for the bike companies to recover the bikes. Reference List Channel NewsAsia. (2017).You wont last 3 days, they told ofo co-founder, now a multimillionaire at 25. [online] Available at: https://www.channelnewsasia.com/news/cnainsider/you-won-t-last-3-days-they-told-ofo-co-founder-now-a-9070884 [Accessed 22 Oct. 2017]. CNBC. (2017).Bike sharing is the hottest start-up trend in China. [online] Available at: https://www.cnbc.com/video/2017/07/18/chinese-bike-sharing-companies-mobike-and-ofo-are-growing-like-crazy.html [Accessed 22 Oct. 2017]. Geissdoerfer, M., Savaget, P., Bocken, N. M., Hultink, E. J. (2017). The Circular EconomyA new sustainability paradigm?.Journal of Cleaner Production,143, 757-768. Geng, Y., Sarkis, J., Ulgiati, S. (2016). Sustainability, well-being, and the circular economy in China and worldwide.Science,6278, 73-76. He, L., Mak, H. Y., Rong, Y., Shen, Z. J. M. (2017). Service region design for urban electric vehicle sharing systems.Manufacturing Service Operations Management,19(2), 309-327. Hernndez, J. (2017).As Bike-Sharing Brings Out Bad Manners, China Asks, Whats Wrong With Us?. [online] Nytimes.com. Available at: https://www.nytimes.com/2017/09/02/world/asia/china-beijing-dockless-bike-share.html [Accessed 22 Oct. 2017]. Hernndez, J. (2017).As Bike-Sharing Brings Out Bad Manners, China Asks, Whats Wrong With Us?. [online] Nytimes.com. Available at: https://www.nytimes.com/2017/09/02/world/asia/china-beijing-dockless-bike-share.html [Accessed 22 Oct. 2017]. Horwitz, J. (2017).Chinese cities are saying enough already to bike-sharing services run rampant. [online] Quartz. Available at: https://qz.com/1058438/chinese-cities-saying-enough-already-to-chaos-generated-by-bike-sharing-services-like-ofo-and-mobike/ [Accessed 22 Oct. 2017]. Larsen, J. (2013). Bike-sharing programs hit the streets in over 500 cities worldwide.Earth Policy Institute,25(1). Liu, H., Ke, W., Kee Wei, K., Hua, Z. (2013). Effects of supply chain integration and market orientation on firm performance: Evidence from China.International Journal of Operations Production Management,33(3), 322-346. McCarthy, S. (2017).Bike sharing done right: A real Chinese innovation - SupChina. [online] SupChina. Available at: https://supchina.com/2017/03/03/bike-sharing-real-chinese-innovation/ [Accessed 22 Oct. 2017]. Murray, A., Skene, K., Haynes, K. (2017). The circular economy: An interdisciplinary exploration of the concept and application in a global context.Journal of Business Ethics,140(3), 369-380. Nakamura, H., Abe, N. (2014). Evaluation of the hybrid model of public bicycle-sharing operation and private bicycle parking management.Transport Policy,35, 31-41. Ofo.so. (2017).ofo. [online] Available at: https://www.ofo.so/ [Accessed 22 Oct. 2017]. Phys.org. (2017).China issues bike-sharing guidelines as complaints rise. [online] Available at: https://phys.org/news/2017-08-china-issues-bike-sharing-guidelines-complaints.html [Accessed 22 Oct. 2017]. Rode, P., Floater, G., Thomopoulos, N., Docherty, J., Schwinger, P., Mahendra, A., Fang, W. (2017). Accessibility in cities: transport and urban form. InDisrupting Mobility(pp. 239-273). Springer International Publishing. Ruan, Y., Hang, C. C., Wang, Y. M. (2014). Government? s role in disruptive innovation and industry emergence: The case of the electric bike in China.Technovation,34(12), 785-796. Sauv, S., Bernard, S., Sloan, P. (2016). Environmental sciences, sustainable development and circular economy: Alternative concepts for trans-disciplinary research.Environmental Development,17, 48-56. South China Morning Post. (2017).Why Chinas bike-sharing boom is causing headaches. [online] Available at: https://www.scmp.com/news/china/society/article/2085751/chinas-bike-sharing-boom-puts-pressure-planners [Accessed 22 Oct. 2017]. Stephany, A. (2015).The business of sharing: Making it in the new sharing economy. Springer. Techinasia.com. (2017).Tech in Asia - Connecting Asia's startup ecosystem. [online] Available at: https://www.techinasia.com/china-ofo-bike-sharing-unicorn-with-major-funding [Accessed 22 Oct. 2017]. Timmins, B. (2017).A Chinese bike-sharing startup is trialing its services in Cambridge. [online] The Independent. Available at: https://www.independent.co.uk/Business/indyventure/ofo-china-startup-bike-sharing-cambridge-trials-european-launch-service-a7693271.html [Accessed 22 Oct. 2017]. World Economic Forum. (2017).China leads the world in bike sharing and now its Uber for bikes model is going global. [online] Available at: https://www.weforum.org/agenda/2017/06/china-leads-the-world-in-bike-sharing-and-now-its-uber-for-bikes-model-is-going-global/ [Accessed 22 Oct. 2017]. Yu, C., de Jong, M., Dijkema, G. P. (2014). Process analysis of eco-industrial park developmentthe case of Tianjin, China.Journal of cleaner production,64, 464-477. Zhang, L., Zhang, J., Duan, Z. Y., Bryde, D. (2015). Sustainable bike-sharing systems: characteristics and commonalities across cases in urban China.Journal of Cleaner Production,97, 124-133

Wednesday, December 4, 2019

Planning free essay sample

For the strategic planning aspect of Sandwich Blitz, Inc. , Dalman and Lei should start by clarifying the company’s overall plan. Dalman and Lei should be sure their unit managers and staff employees are all on the same page. Dalman and Lei need to start devising a plan to effectively implement the company’s vision and core values. They also need to plan how a timeline for these changes to be put into place. For tactical planning, Dalman and Lei should devise a plan to improve the company’s sales, efficiency, and ways to generate more business, for example, Dalman and Lei could come up with a faster way to make their sandwiches, start offering catering services and/or delivery services. Dalman and Lei can also implement new ways to market or advertise their sandwich shops. They currently serve an upscale area with breakfast and lunch menus. Dalman and Lei could incorporate a dinner menu, by doing this they could work their way up to expanding their company and opening more sandwich shops. We will write a custom essay sample on Planning or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Operational planning for Dalman and Lei could involve giving their managers at each location the discretion to be able to handle all managerial tasks and operations without having to contact Dalman or Lei. Each unit manager should be given the ability to make the weekly employee schedule, handle the monthly budget set forth by the corporate office, order supplies their store needs, hiring and firing capabilities. By giving each unit manager the ability to conduct all of these responsibilities, and most likely more that have not been listed here, it will take pressure off of Dalman and Lei so they can put more of their focus on improving operations and expanding the business.

Wednesday, November 27, 2019

Grenner Pastures the Launch of StaGreen by HydroCan Company

Executive Summary HydroCan Company has been in operation for about one year. The company has come up with an innovative product known as StaGreen, which aims to address the environmental and cost needs in the two markets of USA and Canada. However, given that the company is relatively knew in the market, it has found the process of entering the market more challenging and somehow complex.Advertising We will write a custom case study sample on Grenner Pastures the Launch of StaGreen by HydroCan Company specifically for you for only $16.05 $11/page Learn More This dilemma has forced the company to seek consultancy services in order to provide key strategic ways and recommendations for the way forward. As a result, Stone Age Marketing Consultants has been able to carry out market research and analysis and identified key characteristics of the market, which the company can explore before settling on the appropriate market. Moreover, the aim of the market res earch has been to identify and recommend the appropriate entry strategy, given that the company is new and is likely to face stiff competition from established companies. Therefore, the report provides critical steps towards HydroCan Company introducing its innovative product in the market. Background HydroCan Company is one year old and its owners include four agricultural engineers and one accountant. The company has intentions of operating and serving in both USA and Canada’s markets. As a result, in the recent past, the company has been involved in obtaining patents in both markets for a new type of lawn-care product. The new product the company intends to introduce in to the market is known as StaGreen. The new product is applied to grasses and when this happens, it enables the roots system of grass to retain water longer. This reduces the need for both extra watering and frequent fertilizing. The owners of the company are much more ambitious on introducing the product t o the market. Although they have a wonderful product for the market, the owners of HydroCan Company seem to have no idea about the best way to introduce the product to the market. They are mixed-up with regard to which particular market segment they should concentrate on and introduce the product to, how the new product can be positioned in the market, and also what best launch strategy can be used to introduce the product in the market more successful. This confusion is further made complex to due to presence of numerous competitors in the market, which the company has to contend with and subsequently, design appropriate marketing strategies in order to achieve competitive advantage over them. In this regard, the HydroCan Company owners have sought services of Stone Age Marketing Consultants, who are accredited marketing consultants and the company hopes to achieve the best form of advice in terms of launching and introducing the product to the market successful.Advertising Lo oking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Statement of Problems HydroCan Company is faced with a challenging and complex situation regarding introduction of StaGreen product into the market. At the same time, the company does not have a clear idea on how to market the product, both in USA and Canada. This problem is compounded by the fact that the owners of the company and subsequent product to be introduced do not have defined and clears knowledge about the market for the product. Two major markets exist in the two countries, which the product can be sold or introduced to. The two markets structures have divided the management team as to which is the appropriate one given the position, nature, and ability of the company in its current form. The two major target markets the company has potential in include consumer lawn and garden market, as well as commercial lawn and garden market. The two marke ts are totally different from each other, with diverse and unrelated characteristics. The two markets therefore require different launch strategies in selecting the appropriate market segment. The company’s CEO, Gary Gillis, favors and wants the company to target consumer lawn and garden market, while Carla Humphreys prefers the commercial lawn and garden market. The two top managers of the company seem to be determined in having their choices adopted by the company, and it is from this strong conviction of the two that marketing consultants have to be involved in determining which is the best strategy to adopt for the new product. At this point, it can be stated that, the primary problems of the company revolve around finding the best marketing strategy and the appropriate market in which to introduce the new product for the company. Therefore, a comprehensive strategy for the launch of StaGreen has to be developed and this will see successful introduction of the product in the market. Situation Analysis The product to be launched has been described as similar in appearance to most brands of common lawn fertilizer. In fact, StaGreen has been categorized as chemical fertilizer but with distinct special characteristics, which make it superior to other available fertilizers. For instance, the major benefit that has been associated with the product is its ability and effect on the root system of most of the common types of grasses used for lawns. The product is manufactured in such a way that it has small pellets that are attached to roots, which enable attraction and retention of moisture. With these superior features, laboratory tests have been conducted on the product and indicated capacity to reduce the manual watering on most types of grass by up to 40%. As a result, the product is perceived by company managers to have the ability of attracting high demand from consumers. In order to find out the viability of the two markets and associated financial i mplications, the marketing consultants carried out a detailed study and analysis of the two markets.Advertising We will write a custom case study sample on Grenner Pastures the Launch of StaGreen by HydroCan Company specifically for you for only $16.05 $11/page Learn More Consumer lawn and garden market The first market concerns the consumer lawn and garden market. According to the findings generated for this particular type of market, it was established that majority of Canada consumers of lawn products spent an accumulated amount of about $2.3 billion in this market. Break-down of the figures in the consumer lawn and garment market show that consumers spend $945 millions to buy grass, trees and plants, $620 million on lawn maintenance, and in this case, fertilizer accounted for 52% of the total amount. Others include $815 million on hand tools, pots, window boxes, books, magazines, and landscaping services. As a result, these figures point to the impo rtance attached to gardening by majority of Canadians. On the other hand, lawn care in the country is perceived to be highly seasonal business, where 70% of business sales take place in the second and third fiscal quarters (April to September). The finding also postulate that, if the company was to target and venture into this kind of market, then it will largely compete with fertilizers, and that this market segment is highly competitive, with top two firms being Scotts Co. and Ortho Chemicals. These two companies have a control power of about 50% of this market segment. Moreover, the market leader in this market segment is the Scotts Co., which has established two strong market brands known as Turf Builder and Miracle-Gro. At the same time, Ortho’s products together with those of Turf Builder are priced competitively and have an added value, whereby, there is inclusion of pesticides within the fertilizer, and this has been seen to prevent most common lawn infestations. Furt her research in this market segment shows that, 40% of consumers in the market have no concrete brand preferences, a situation likely to see them shift loyalty as far as brands are concerned. As a result, findings show that majority rely largely on in-store advertisements and sales staff for critical information and recommendations. More so, it has been found out that consumers express inability to recall brand name or manufacturer of the fertilizer. Findings also show that Miracle-Gro enjoys high brand name awareness but many consumers associate this brand name with plant foods and not lawn fertilizers. As a result, it has been concluded that, consumer behavior and attitude toward product in this market category have forced manufacturers to rely largely on the strong push strategy. Product sale strategy in this market segment tends to be carried out by three distinct retailers. First there are discount stores that include Canadian Tire, Wal-Mart, and Sears; secondly, there are spec ialty stores that include nurseries; and thirdly, there are home improvement stores.Advertising Looking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Discount stores as compared to other stores tend to be popular and most preferred by consumers. For example, estimates show that about 60% of all consumer fertilizer is made in discount stores, a situation that has forced retailers using this type of sale strategy to increase budgetary allocation for their promotion and advertisements. Specialty stores on the other hand have been found to be popular among 30% of consumers, while home improvement stores have been found to control 10% of consumer purchases. Growth of home improvement stores is seen to be on the positive rise, especially due to price concessions and promotion support they get from manufacturers, just like in the case discount stores but unlike specialty stores. In consumer lawn and garden market, the research also establishes that manufacturers spend about 20% of sales on marketing activities. A large part of these monies goes to activities such as sales force, selling in general and also trade promotions. These are th e three main channels through which products in this market segment are sold and for a long time, strong sales force has become the most preferred and appropriate sales strategy. With regard to trade promotions, majority of manufacturers provide in-store literature, displays and sales training. Less important is the advertisement. As such, the product that is perceived to have strong market advertisement initiatives is the Miracle-Gro, which is a heavily advertised brand, and the company (Scotts Co) spends about 4% of sales on advertisement. This therefore may account for the high brand- name awareness for the product. With regard to advertisement in this market segment, it has been recognized that majority of companies run their advertisements for their existing brands and any new brand during spring and early months of summer season. Therefore, advertisement expenditures are in most cases likely to go up during the months of March, April, May, and June, and not at all during other months. Commercial lawn and garden market The second market is the commercial lawn and garden market, which differs a lot from the consumer lawn and garden market. Commercial market is heavily concentrated in the golf sector, and in Canada, this includes about 1800 golf courses. Other relevant and potential areas this market can thrive in include commercial properties that include office complexes and apartment buildings. Nevertheless, golf courses remain the lucrative market in this market segment. The study establishes that, at the moment, there are issues in the golf course sectors, where accusations have increased with regard to perception golf courses are responsible for groundwater pollution, and this is contributed by high and frequent levels of fertilizers used to keep courses green. This perception has forced greater concern in the golf community with concerted efforts to identify and, if possible, adopt the most appropriate strategies that can be used to cut both water an d fertilizers that are used to maintain grass in the golf courses. Golf courses owners spend large amount of money to maintain the courses and approximate estimates shows that, the owners spend up to$300 000 to maintain their golf course during the year. Break-down of the spending shows that, 42% is spent on water use and 24% goes to fertilizer purchases. But in case the golf courses are large, these costs go up and may accumulate to about $800 000. If the StaGreen product was to be accepted by majority of consumers in this market segment, then, the product has ability of reducing water usage by about one-half and fertilizer by one-third. In the recent times, there has been increase in popularity of golf especially after decrease in the 1980s. Some of the factors cited leading to popularity of game include growing number of public courses with reasonable fees, the continued aging of the Canadian population, and also the development of better equipment. These factors have combined an d today, they have contributed to the increase in enthusiasm and popularity of the golf game. Due to this, estimates have shown that the number of golf courses may increase by 22% to about 2200 in a period of five years. In Canada, golf courses are dispersed although regions of British Columbia and Vancouver have high concentration of golf courses. At the moment, majority of golf courses purchase maintenance supplies from wholesalers who specialize in products that are uniquely designed for the type of grasses used. Furthermore, manufacturers of these fertilizers tend to be small firms, or divisions of the larger chemical companies. At the moment, the market share leader in golf course fertilizers is Sierra Horticultural Products, which is a subsidiary of Scotts Company. The biggest competitor of the company in Canadian market is the Nu-Gro Corporation, which is a company based in Ontario since 1992. Compared to firms in the consumer lawn market, companies in commercial lawn market spend only 9% of their sales on marketing activities. Observation made is that, majority of firms in this market segment engage in little advertisement and in most cases prefer to use funds on sales calls to golf courses. Moreover, other strategies used by the companies include: providing free samples of their products to non-users and also concentrate on building solid and long-lasting relationships with course owners. The observation made among the golf course owners is that, majority tend to be loyal to one and specific brands hence it takes a lot of effort to convince them to switch brands. But two situations exist, which may trigger change of consumer behaviors among the golf course owners. First, there is the issue of increasing environmental concern, and public debate over it continues to draw mixed reactions, where majority tend to agree to the growing negative impacts of golf course to groundwater. The understanding is that, chemicals used in golf course pollute groundwater which also involves heavy chemical buildup in the nearby reservoirs. This scenario has even drawn attention of USA Environmental Protection Agency, which admits that the golf course chemicals constitute the major pollutants to groundwater. This in turn has increased negative publicity of golf courses in major media channels in the country. Another issue, which may make golf course owners to change their consumption behavior for a long time is the issue of shrinking profits. Although all indications show the popularity growth of golf and more courses being established, it is clear that the number of golfers that can be accommodated on any one course cannot be expanded. These are factors that are seen to have great potential of challenging loyalty of golf course owners for particular brands and may be forced to look for superior and promising brands. Analysis of Alternatives Two alternatives are presented for the company. First, the company can either adopt the first strategy where i t ventures and concentrates in consumer lawn market or the second option where it ventures and concentrates in the commercial lawn market. The first option has numerous strengths and weaknesses. For example, strengths of the first choice include the fact that it is the largest market and products are likely to be sold easily and at faster rate. At the same time, there is no strong brand loyalty, and consumers tend to shift loyalty easily and at faster rate. As a result, the company can easily endeavor to the hearts of consumers, hence making penetration effort in the market more easy. Furthermore, in consumer lawn market, the pricing strategy varies, a situation that can help the company to initiate a price strategy that endeavors well to majority of customers in the market. Also, the sale of smaller quantities in consumer market is likely to see faster movement of product, and this may eliminate the need for inventories, hence reduction in costs of maintenance. But, at same time, w eakness of this market segment, especially with regard to HydroCan is that, the company is new, and toppling some of the established names in the market may not be an easy task. This will require the company to increase its advertisement and promotion budget. Moreover, the product the company aims to produce in the market is less known and its key features are not well captured and conceptualized in the population. This therefore may not arouse the much needed enthusiasm in the market about the product. Hence, this may require the company to increase its advertisement and promotion activities, a situation that may be expensive. Furthermore, it has to be known that the consumer market is largely seasonal and consumers only buy during particular months (April-September), an aspect that may not auger well with the company’s returns on the investment. Furthermore, success in this market require strong market push strategy, and this for new comers may not be possible or appropriat e, given their overall financial and resource constraints. A strong market push strategy may require extensive advertisement, increased and intensified sales, and also increased promotion activities. With regard to commercial lawn and general market, opportunities of this market type are presented in the fact that the game of golf is gaining popularity currently. This has seen increase in the establishment of new golf courses, and this may be the opportunity to be exploited by the company. Moreover, with increase in the aging population and improvement of equipment, there is perception that the golf game is gaining more demand, and it may provide an opportune market for the new products. Another great opportunity lies in the fact that, golf courses have come under heavy criticisms due to ability of courses to pollute groundwater. Environmentalists and government watch agencies in the matters of environment have identified golf courses as major contributors to groundwater pollution. This has not augured well with majority of owners, who have no option but to look for new types and forms of fertilizers that guarantee sustainability of the environment. Furthermore, StaGreen as product has been experimented and found to provide solutions to various problems currently experienced in the golf courses with regard to environment. Hence, the company can successfully use this opportunity and introduce its product to course owners who are likely to embrace the product if found to be suitable. The challenge with this type of market segment has to do with high levels of consumer loyalty to one and specific brands. Unlike in consumer lawn markets, commercial lawn market is characterized by strong brand loyalty, which makes it difficulty to convince consumers to shift or change their consumer behaviors. Furthermore, sales strategies in this market segment move away from the convectional ones, while advertisement and promotion may not pay a lot in this market segment. But on overall, the identified issues of shrinking profits and environmental concerns may be the biggest reason for this kind of market to be penetrated by new entrants. Recommendations The first step towards identifying the appropriate market segment for a new product include identifying the customers and understanding the consumption needs and wants of the consumers (Hartline, 2010). This is especially important given that products are designed and introduced to the market with the aim of serving and satisfying the varied body of consumers available in the market. Therefore, HydroCan Company can establish the needs of consumers in the two markets and explore whether the products meet the threshold of satisfying consumers’ needs (Narayanan and O’Connor, 2009). In doing so, the company needs to introduce sample products in identified stores (Chaston, 1999), both for the consumer lawn market and commercial lawn market. In this way, the company should initiate another research to establish product acceptance among consumers in the two markets before having a final say on which market to have greater concentration or specialization (Rainey, 2005). Also, timing of the product with regard to launch is important, and the company should launch when the demand for the products (fertilizers) is high (Lyikoey and Qvist, 2006; Avlonitis and Papastathopoulou, 2006). Another recommendation is that, given the conditions and characteristics in both markets, it is appropriate for HydroCan Company to venture in both markets but make every effort to respond uniquely to the needs of each market. For example, in consumer lawn market, the company can increase advertisement and promotion of the product, especially by emphasizing on key and unique features of the product as opposed to competitor products. The emphasis should be on the environment benefits and suitability of the product as compared to other available products from competitors. In this regard, the company needs more demonstrations about the product to varied groups of customers to convince them about the suitability of the product. This should be followed by establishment of front-shops in major strategic areas that can be used for experimentation and demonstration of the product. With regard to commercial lawn market, the company can utilize the existing issues in the golf course and make some significant penetrations. For example, the company can adopt marketing strategies that reflect demonstration, free samples, and reduced prices in order to give owners of courses a chance to test the product. With many improvements and more consumers showing interest in the product, the company can in turn increase availability of the product to more consumers. The point of importance here is that, more sales calls should be conducted and the company should concentrate on building a strong customer base that is loyal. Conclusion The report was as a result of request by HydroCan Company, which intend s to launch a new product but has no information or knowledge about the market. Hence, Stone Age Marketing Consultants are invited to provide consultancy. The report provides a detailed analysis of the market and business environment, which confronts HydroCan Company. From this, it has been found out that companies of new products, which are relatively new in the market, face numerous challenges when introducing new products. These challenges are compounded by competition from established firms. Nevertheless, the analysis and recommendations provide a clear roadmap, which HydroCan Company can adopt in order to launch its product. However, more research work is needed, especially with regard to movement and performance of the product in the market. References Avlonitis, G. J. Papastathopoulou, P. (2006). Product and Services Management. NY: SAGE Press. Chaston, I. (1999). New Marketing Strategies: Evolving Flexible Processes to Fit Market Circumstances. NY: SAGE. Hartline, F. O. (20 10). Marketing Strategy. OH: Cengage Learning. Lyikoey, G. Qvist, K. (2006). The Timing of New Product Launch. Berlin, Germany: GRIN Verlag. Narayanan, V. K., O’Connor, G. C. (2009). Encyclopedia of Technology and Innovation Management. MA: John Wiley and Sons. Rainey, D. L. (2005). Product Innovation: Leading Change through Integrated Product Development. Cambridge: Cambridge University Press This case study on Grenner Pastures the Launch of StaGreen by HydroCan Company was written and submitted by user Harold Holloway to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Sunday, November 24, 2019

Explain, Analyze and Critique Critical Aspect of Film Writing in Amadeus

Explain, Analyze and Critique Critical Aspect of Film Writing in Amadeus 1. The American feature film â€Å"Amadeus† directed by Milos Forman, released in 1984, inspired this essay. The film was so successful that it was rewarded with eight Oscars.Advertising We will write a custom essay sample on Explain, Analyze and Critique Critical Aspect of Film: Writing in â€Å"Amadeus† specifically for you for only $16.05 $11/page Learn More The aim of this paper is to explain, analyze and critique critical aspect of this film: writing. In the end of the essay, one can easily understand that there are certain differences between film and literature. As â€Å"Amadeus† has the features of a literary adaptation, it gives an opportunity to compare the mediums. What are the peculiarities in the writing of the mentioned film from the critical point of view? It seems to be extremely important to achieve the aim of the essay to reveal the film through the other light. 2. The structure of the essay is similar to Giannetti†™s chapter of the book about understanding films in the area of writing; being the author of a book in cinema theory, he masterfully described all the necessary components of film writing (Gianntti, 2010). Any details concerning the writing of feature films provide people â€Å"with a new way of looking at familiar films† (Giannetti, 2010, back cover). â€Å"Amadeus† is a drama biopic, based on the stage play by Peter Shaffer, British screenwriter. In 1979, under the impression of Pushkin’s tragedy â€Å"Mozart and Salieri†, Shaffer wrote the play that can be described as free interpretation of the composers’ biographies. Thus, Shaffer can be considered the principal screenwriter of the film â€Å"Amadeus†. Of course, Milos Forman and actors saturated the scenario with their own words. Nevertheless, the collaborative screenwriting in this film is evident. 3. The screenplay is based on a quite famous plot. Many people may consider that â₠¬Å"Amadeus† is Mozart’s biography, but this opinion is wrong. Actually, this is a tragic story of Antonio Salieri, who is talented but not a genius composer, as Mozart. The screenplay reveals his desperate struggle with God by means of Mozart. In spite of the noticeable difference between Mozart’s music gift and Salieri’s mediocrity, evil Salieri’s plan, and Mozart’s death, Salieri realizes that Mozart was with a God-given talent. In the final scene, where Salieri spends his last days in the asylum, annoying and childish Mozart’s laugh shows that God always has the last laugh. Thus, the screenplay reveals the main theme of â€Å"Amadeus†: God gives people a strong wish to achieve something (in this case, to become a prominent and perfect composer), but he does not give them equivalent abilities (Forman, 1984).Advertising Looking for essay on art and design? Let's see if we can help you! Get your first paper with 15% OFF Learn More Being the blueprint of the finished product, the scenario has exceptionally literate language. Naturally, the screenplays are often modified by the actors who play the characters, and this film is not an exception. Good acting and beautiful music of the prominent composers (Salieri and Mozart) make a valuable contribution in realizing of the scenario in the film. However, non-verbal figurative techniques play an essential role in the cinema. In â€Å"Amadeus†, one can see the traces of motifs, symbols and metaphors. Owing to them, people can catch the main film’s massage, and understand its profound essence. 4. The principal motif of the film is based on Salieri’s and Mozart’s biographical facts in Shaffer’s stage play. For example, the director successfully shows the legend about Mozart’s death: in the episode, when Solieri forces Mozart to compose the requiem. Also, the spread opinion about Salieri’s envy and negative attitude to the talented figure of Mozart is presented through detailed Salieri’s character. Besides the motifs, the film is saturated with symbols. Mozart can be compared with God. According to Salieri’s opinion it is God who helps the genius Mozart to compose such brilliant pieces of music art. Mozart’s genius suggests the mediocrity of his music â€Å"rival†. Mozart’s composed requiem symbolizes his death, and the idea that Mozart’s talented music works can not be stolen by either Solieri or anyone else. One more symbol in the film is thought provoking. When Solieri is transported past madmen in the asylum, he sees in them the symbol of human mediocrity. Slieri’s bitter experience shows that he is one of the most untalented and mediocre men in the world. The brightest metaphor in the film is Mozart’s embodiment of God, who is cursed by Solieri. As the film is based on the play with the famous plot, â€Å"Amadeu s† is full of allusions. An allusion helps to imply the reference to a well-known personality, event, or historic fact. In this case, the film depicts Solieri’s tragic story, where real facts are described: the Solieri’s and Mozart’s characteristic features as personalities and composers, Solieri’s suicide attempt, his relationships with Mozart, Mozart’s music works (especially, â€Å"Requiem† and â€Å"The magic flute†), the circumstances of his death, etc. 5. Point of view in literary fiction generally concerns the narrator, through whose words the events of a story are understood. The ideas and incidents are sifted through the consciousness and language of the storyteller. In â€Å"Amadeus†, Solieri is the participant in the action, and may be a reliable guide for readers to follow.Advertising We will write a custom essay sample on Explain, Analyze and Critique Critical Aspect of Film: Writing in â€Å"Amadeus † specifically for you for only $16.05 $11/page Learn More He is the first-person narrator: he tells the priest his story, and events of the film, that happened thirty years ago, bring the viewers to Vienna, when Solieri was a successful and popular court composer. One can see his character’s evolution, his tragedy that in the end led him to the asylum. 6. As it was mentioned, â€Å"Amadeus† is the film adaptation of the literary source. In some respects, adapting a novel or play requires more skill and discipline than working with an original screenplay. Moreover, a good literary work is difficult to be adapted. The real problem of the adapter is centered not in the content of a literary work (in this case, the stage play), but in the subject matter. The film may be considered as faithful adaptation. Its degree of fidelity is rooted in recreation of a true story with real characters; the director keeps the spirit of the original, as close as po ssible. The base for the film, together with all modifications, introduced by the director and actors, and creative work of the film crew created the unique piece of cinema art called â€Å"Amadeus†. 7. In spite of the majority of critical opinions concerning this film (the director is critics for subjective views of real facts that can not be distorted), Milos Forman masterfully presents to the public the cinema, based on the play and real events. The aim of the essay is surely achieved: the critical aspect of writing in â€Å"Amadeus† is explained, analyzed and criticized. Both literary and film work are pieces of art; in contrast to the literature, the film adaptation has the right to modify the content, keeping the subject matter. Nevertheless, one thing is evident: â€Å"Amadeus† is a good example of faithful adaptation of Shaffer’s stage play about Mozart and Solieri. References Forman, M. (Dir.) (1984). â€Å"Amadeus†. Videocassette. MGM/UA Home Video. Giannetti, L. (2010). Understanding Movies (12th ed.). Boston, MA: Allyn Bacon, Incorporated.Advertising Looking for essay on art and design? Let's see if we can help you! Get your first paper with 15% OFF Learn More

Thursday, November 21, 2019

Contemporary hospitality industry Assignment Example | Topics and Well Written Essays - 2250 words

Contemporary hospitality industry - Assignment Example ng to the British Hospitality Association, (BHA) the hotel and tourism sector comprises of an approximate of 127,000 businesses and employment for about 1.6 million people. This is anticipated to rise in the future as more investors come into the industry. Approximately, the industry contributes about 19% of the total national income. This kind of labour is either directly or indirectly related to hospitality and tourism (Reid et al, 2010). There are distinguishing differences between a 4* hotel and a Bed and Breakfast. Different travellers settle on where to stay based on specific needs. Bed and Breakfasts are usually run by a family providing a friendly and caring environment. It is appropriate for people who want to have the home away from home experience. A 4* hotel is mostly a member of a conglomerate which is larger and consists of other hotels. The inns are privately owned mostly private homes that have been renovated for commercial use. The Bed and Breakfast food is provided by the owners and usually gourmet which is informal and quality food. The food could be eggs, meat or what is available in the house. A four star hotel offers a continental breakfast which is a variety of fruits, cereal, yogurt, and batter for those who wish to make waffles. The food is prepared by professional chefs. A four star hotel is offers a more complex style of living with uniform rooms and decor whereas Bed and Breakfasts are more like homes rented out to guests with an open kitchen and variations in rooms. A four star hotel has a large staff employed to perform several duties such as cleaning, checking in guests and other services while a Bed and Breakfast is equipped with lesser staff who treat guests as members of the house. The main distinguishing factor between a tall and flat organisational structure is the levels of management. In a flat organisational structure, there is usually just one level of authority. This could be the CEO whom everybody reports to. In a

Wednesday, November 20, 2019

Coping, Stressor Anticipation and Endurance Assignment

Coping, Stressor Anticipation and Endurance - Assignment Example ctions can include anger, guilt, anxiety, sadness, or despair; physical reactions like sleeping problems, change in appetite, health issues can occur. Disturbances in social aspects may be in the form of taking over other family responsibilities, interacting with family and friends, ability to return to work etc. In such situations, grief counselling and grief therapy can be very effective. It helps the person to accept the loss, to live without the loved one and to make decisions, emotional separation from the person, and makes the mourner stronger mentally, emotionally and physically. Allowing the mourners to experience the entire grief process helps in relieving them from grief and depression, and in bringing their lives back to normality (Cancer, 2003). Kissane et al.’s (2006) research identified that a family-focussed grief therapy is most effective in coping the grief from loss of loved one. This specifically brings about reduction in complications of bereavement, helps the family members function normally, and helps in cohesion and communication among family members. In conclusion, coping with loss and grief due to illness is specific to every individual and should be approached considering all the impacting factors and their

Sunday, November 17, 2019

Legal and Ethical Issues Term Paper Example | Topics and Well Written Essays - 1750 words

Legal and Ethical Issues - Term Paper Example The loan was granted to assist the company in meeting then financial requirements for constructing an additional manufacturing plant. The administration stopped the additional capital inflows the Solyndra a step that made them close down and more than a thousand employees lost jobs (Anderson, 2012). Production activities stopped, and the company had to explain what made them make such a decision. As the management explained, there was a persistent increase in the production cost while the prices of the solar panels were decreasing. These could not tally and, therefore, the company ended up making huge losses. The cause of the fall in prices of solar panels was that Chinese developers had come up with cheaper ones which served the purpose of the Solyndra’s. According to the Washington post (2011), â€Å"the foreign manufacturers were supplying cheaper solar panels due to government subsidies a move that made the market prices of the solar panels to decline forcing Solyndra to reduce their prices for it to remain competitive†. Another problem that was lightly disclosed that the company had delayed accounts receivables that they failed to collect in the correct time. The foreign competitors had better terms of sale since they used to extend their customers’ payment terms (Anderson, 2012). There was no compliance with the good terms in the side of the Solyndra’s customers. There was an attempt to get the company back to business where one of the shareholders provided $75 but that was in vain. The loan processing was made possible as a result of an energy law that was passed in 2005 to authorize the department to issue federal backed loans for innovative projects that helped in reducing air pollution. The study intends to evaluate the legal and moral issues that relate to the circumstance of Solyndra. Legal issues to be addressed included the involved the company finances, contracts, payment of private investors and laying down of

Friday, November 15, 2019

The Teapot Dome Scandal

The Teapot Dome Scandal Tarryl Garner The topic is Teapot Dome scandal. People in the office decided to make a company for oil to make more money for themselves. Harding called for a return to normalcy, which meant support for the pursuit of private profit. The people in the office was caught and had to turn the oil company to the navy. The Teapot Dome scandal of 1923 was the worst of many political scandals of Hardings tenure and of the 1920s in general. It happened in 1921-1923. It was the first time that a president that had a scandal. The first person who is involved in Teapot Dome is Albert B. Fall. Albert Fall received approximately four hundred thousand dollars exchange for his favoritism. Fall was the United States Senator from New Mexico and the secretary under President Warren G Harding infamous for his involvement. Albert Fall became the first cabinet official was sent to prison. The second person is Edwin C. Denby. Edwin singed all the leases Edwin was cleared of all the charges he had. Became interested in mines, lumber, land, railroads, farming, and stock raising member Territorial House of Representatives 1891-1892. Convicted of bribery for leasing federal lands to oil companies in exchange for personal loans. Fall spent nine months in a New Mexico state prison. Fall retied in major Marine Corps in the United States Reserve in 1919. Appointed chief probation officer in the recorders court of the city of Detroit and in the circuit court of Wayne County in 1920. Resumed the practice of law and various bus iness enterprises died in Detroit Michigan February 8, 1929 interment in Elmwood Cemetery. He also was well known as a dancer. He was writer and wrote books. The third person was Harry F Sinclair. Sinclair wanted to be in a businesses into the oil fields, which was in the early phase of their development in the central part of the country. He was an American industrialist and was the founder of the Oil Company. He was implicated in the 1920s Teapot Dome Scandal. He served six months in prison for jury tampering. Sinclair decided he didnt want to be in jail so he decided to deny all guilt so he can get back into the oil company to make more money that he lost, which continued to prosper. During the Great Depression, he purchased troubled oil companies continuing to build a nationwide network of oil fields, pipelines, and refineries. The fourth person is Edward L. Sinclair. In 1922 Sinclair was the president of the Mammoth oil company, Sinclair was received the rights to the Teapot Do me. He rose from years as a drifter to become the richest man in America. He wants to spend his last years in prolonged court battles on charges of bribery and corruption in the famous Teapot Dome Scandal. While Edward Sinclair waits for his second trial, for bribery, Doheny faced a major family tragedy. Edward Doheny was a friend of fall was prominent in the American petroleum and Transport Company was leaked in the fields in California Elk hills. Edward Doheny was guilty of bribery charge, but Edward was forced to repay $47 million in settlements, taxes, and penalties by the court. The last person was Warren G. Harding. Warren G. Harding was elected the 29th U.S. president on his birthday, and served from 1921 to 1923. At age 14, Harding attended Ohio Central College where he edited the campus newspaper and became an accomplished public speaker. He personally overturned or allowed Congress to reverse many policies of the Wilson Administration and approved tax cuts on higher income s and protective tariffs. Facts about the teapot dome scandal. It was named after rock formation. Fall received bribes of over $400,000 it did not remain as a secret for along time. Greatest and the most sensational scandal in the history of American politics. The Teapot Dome was a geological formation that traps oil underground by the layers of the rocks layer up to form a dome. In 1924, the senate inquiry concluded that the Teapot Dome and Elk hills oil leases had been fraudulent and corrupt. Both Albert Fall and Edwin Denby they had to resign from office because of the Teapot Dome scandal however, President Harding was not involved to have a role in the illegal dealing. Edwin Denby was not fraud but with his helping, the other he was forced to resign from the office. When President Harding he surrounded himself with a group of his old friends that become known as the Ohio gang. Then on August 2nd 1923, President Harding died unexpectedly of a heart attack. Calvin Coolidge became president. The Teapot Dome scandal period was from 1921-1923. The First World War ends for the United States in August of 1921 when the U.S. and Germany signed the Treaty of Berlin. New York Yankee pitcher Babe Ruth hit his 138th home run during June of 1921. Ruth broke the career home-run record that had been held by Roger Connor for 23 years. Seven of the sixteen major railway unions at the time joined to protest wage cuts for railway maintenance workers. At the start of the strike about 400,000 workers walked off the job and while the strike had some economic effects across the country. The surrounding circumstances. Fall secret granted to Harry Sinclair of the oil company to see if he had the exclusive rights to the Teapot Dome Wyoming reserves. He granted similar rights to Edward L. Doheny of pan American Petroleum Company for the Elk Hills reserves in California. They all came very rich. Teapot Dome is a geological feature in Wyoming, Teapot Dome named for nearby rock, and you can see the oil company. In addition, private wells surrounded the naval reserve fields, siphoning off their underground deposits. When the news became public in April 1922, conservationists and small oil producers in Wyoming, who objected to the secrecy and lack of competitive bidding, raised a storm of protest. Teapot Dome was only the most dramatic example of corruption by Hardings appointees. President Coolidge set up the Federal Oil Conservation Board to encourage closer coordination in oil production between the federal government and the oil industry. A company from Sinclair and the rest of the people that was in the scandal indicating that the bonds receiving good things from the leases. There were rumors where in which couple people in Hardings Administration had bought a rich deserted oil reserve in Wyoming to private interest to eventually payback the bribes toward the company. The senate public made a choice to investigate the Albert fall received not only $100,000 from Doheny Fall also received $300,000 from Sinclair the president of Mammoth oil company Fall exchange it to cash for the use of the Teapot Dome oil reserve. It started with rumors that the members of the administration had purchases some the remote rich land which was an oil reserve in Wyoming to private interests in return for bribes. Some men in New Mexico had become increasingly suspicious when they noticed fall buying more land and improving his property there, and oilmen in Wyoming and Colorado began to write their Congressmen in protest and for information. At an executive session of the Public Lands Committee on January 26, 1924, Walsh introduced an idea where he introduced on a Monday during the Senate Resolution calling on President Coolidge to annul the leases of Teapot Dome and Elk Hills and to appoint a special counsel to investigate and prosecute the individuals of all who were involved in the mater. The effect on the government. Judge T Blake ruled against the government to give the scandal to someone else but the leases were finally cancelled when the United States Supreme Court overturned the Kennedy decision. Became synonymous with government corruption and the scandals arising out of the administration of President Warren G. Harding. Since then, it has sometimes been used to symbolize the power and influence of oil companies in America politics. Occidental Petroleum Company took over operations there in 1998 in the largest single divestiture of federal property in the history of the US government. Which currently produces a small amount of crude oil and natural gas and earns approximately $5 million per year for the federal government. Eventually everything was okay the United States Supreme Court decided to get rid of the lease inoperative and the oil company at the Teapot Dome and Elk hills was returned to the government. The suffering of the people were involved in the teapot scandal. Albert B. Fall was convinced of bribery he served nine months of a one-year sentence but after 9 months he been in jail he was released because of bad health. Harry Sinclair was put in prison he served six and half months in prison. Harry Sinclair left prison denying all guilt and returned to his oil business, which continued to prosper. Edward Doheny was acquitted again of the bribery charge, but was ordered by the courts to repay $47 million in settlements, taxes, and penalties. Edward Doheny son was killed by Plunkett. Plunkett later comminuted suicide because Plunkett feared that he was going to be sent to prison for helping delivering cash to Albert Fall. The outcome of the Teapot Dome scandal. District Judge T. Blake Kennedy ruled in favor of against the government, but the leases were finally cancelled when Supreme Court overturned the Kennedy decision. Concluded that the Teapot Dome and elk hills oil leases had been fraudulent and corrupt. The federal government brought the trial to federal court in the state of Wyoming to deny the bribery-induced leases to Teapot Dome that fall had given to Sinclair. Congress made President Harding to cancel the leases. The Supreme Court made the leases cheating ruled illegal the charges what President Harding had go against Albert Fall. People in the office decided to make a company for oil for a backup plan to make a lot of money. When you are in charged you should become a leader and show people how to be a better person.

Tuesday, November 12, 2019

Frank Lloyd Wright :: essays papers

Frank Lloyd Wright These ideas proposed by Wright represent a half century of ingenuity and unrivaled creativity. Wright was unquestionably a architectural genius and was years ahead of his time. The biggest obstacle which held Wright back throughout his career was the lack of technogaly that was present during his time. As a architect, Wright accomplished more that any other in history, with the possible exception of DaVincci or Michangelo. His philosophy of Organic Architecture showed the world that form and function could both by achieved to create a house that was both true to nature and affordable. Wrights homes, have today become monuments of greatness and distictionn. Most of them serve as museums, displaying the his ideas and the achievements of a lifetime of innovation. It wasn't until Wright published "The Natural House" however, that he fully was able to illustrate all of his ideas relating toward housing. In the "Natural House" wright defines the meaning of Organic Architecture and how it c an be applied to creating housing which provides a closeness to nature for the occupents. Wright was undoubtly a romantic and individualist. His feeling toward nature and self integrity can best be shown by comparing them to those shared by Emerson and Thoreau. Wrights deep love of nature and his individualism were formed from the events which influenced him as a child and up until his days working for Louis Sullivan. In order to fully understand the ideas which Wright proposed through his philosophy of Organic Architecture, one must first understand the events and influences which led to their creation. As a child, Wrights parents always encouraged him to be a free thinker and individualist. Both of his parents were intelligent and creative people by nature. They, of all people had the greatest influence on Wright. Throughout his life they were extreamly supportive of Wrights dream of becoming an architect, and always made sure that he had books and pictures of buildings that he could study and learn from. Wrights parents had little money, but they always found the extra money needed to support their childrens intrusts. When Wright became old enough to begin learning about working, his parents felt that sending him to his uncles dairy farm during his summer break from school would provide him with the proper work ethics and morals needed to become a responsible adult. The work on the farm was rigorous and seemingly endless to Wright.

Sunday, November 10, 2019

Four Key Attributes of Strategic Management

Strategic Management must firstly be directed towards a company’s goals and objectives. Typically the company will be organized with a mission and vision developed, stating a purpose and direction of the overall organization. The goals and objectives set by the manager’s act as stepping stones to maintain that vision. These goals need to be transparent throughout the organization to allow the key players to achieve buy-in as the team moves towards accomplishing these goals.Secondly, the strategic management of an organization must include multiple stakeholders in decision making . Typically stake holders have demands on different areas of the organization. Managers must consider the consequences of how certain decision will affect each stakeholder group. Stakeholders will include the owners, shareholders, employees, customers, suppliers, and the community . Decisions that may benefit the owners such as taking short cuts in safety may have drastic effects on the employee s or a local community’s environment.Decisions to cut costs in quality control and employee training may benefit the bottom line of a company for a short time, but eventually will lead to a poorer product being produced and a lack of consumer confidence or higher warranty claims of the end user. Third, strategic management requires incorporating both short-term and long-term perspectives. Managers must maintain a vision for the future as well as focus on the present needs.Managers can be put in a position to be â€Å"short sited† to reach production numbers or sales goals by making decisions that don’t coincide with those long term goals of growth. Salesmen with quotas may always look for the quick sale without respect for building a long term relationship with the customer. This can cause long term reputation issues and cause a company to develop a culture of poor service and trust. Strategic managers must fourthly recognize the trade-off between effectiveness and efficiency. This is described as â€Å"doing the right thing† or â€Å"doing things right†.Managers must make decisions that guide the organization towards its overarching goals and perform actions which create cost savings, best practice’s, and build a culture of a positive corporation. Sometimes doing the right thing may cost the company more money to stay on focus of the mission. Companies may make organizational decisions that inhibit the success of the organization. In a recent news story, a company in West Virginia made a decision not to report a chemical spill from its holding tanks into the Elk River .This spill has now contaminated the drinking water supply of over 300,000 residents and sent some of them to the hospital. Freedom Industries made the decision not to report the spill until after the state Department of Environmental Protection had already traced it to one of their leaking tanks. Through this act of neglect and failure to report the lea k, the company now creates a reputation of untrustworthiness and may face legal action which will significantly affect the stakeholders (both stockholders and local community).A local company in my business area has been known as a poor company to work for and has a reputation of a sour culture. This company has had safety issues and difficult times finding quality employees. The company deals in supplies to major automakers and has recently seen great growth due to the surge in automotive sales over the last several years. Now the company has a need for expansion of its building and added equipment to produce the needed volume of parts to match the growth.Because they have had a short term perspective of the economy due to the downturn in 2008, the management has made decisions to pay the employees lower wages and fail to train them adequately which eventually have led to a 40% turnover rate. The company has recently spent millions of dollars on the expansion and can’t find employees that are willing to work for them due to the reputation they have. Poor cultures within a company can have long term effect on its continual growth and take many years to turn around even with the best strategic managers.

Friday, November 8, 2019

Alcohol Misuse Among Minors UK essays

Alcohol Misuse Among Minors UK essays Alcoholic drinks, in todays society, have become an accepted part of social life. However, when alcohol is mixed with driving, catastrophic consequences can occur. In fact, 1 in 5 fatal accidents on our roads are directly related to alcohol. Is our government doing enough to deter people from drinking and driving? Each week, around 11 people die from driving above the legal limit, just under half of whom being people other than the drink drivers themselves. A further 300 people are injured. An additional number of people are also killed or injured as a result of driving with a raised blood alcohol limit, but are still within the law. The current legal limit is 80 milligrams of alcohol per 100 millilitres of blood. According to the law, driving with this amount of alcohol can mean 12-18 months disqualification or up to 6 months imprisonment, one of the most lenient sentences in the European Union. This, in my opinion, is unacceptable. In Europe, strict laws, high-impact anti-drink driving campaigns and extensive education on the effects of alcohol are the reason for the high standards of driving and the low alcohol related mortality rates. In my opinion, that is exactly the type of approach Britain should be taking to combat drink driving. More police power and more frequent breathalysing would target the high risk offenders, who fall into the category of 19-24 year old males, while a higher amount and standard of drugs and alcohol education for 11-16 year olds would provoke future drivers to reconsider driving while intoxicated. The education which I received on alcohol and drug abuse was minimal and ineffective. There was little, if any, mention of drink driving. The government, in fact, seems to be doing little to oppose the issue. I feel certain that a more thorough written paper as part of the driving exam to ensure people know the risks of alcohol when driving would be beneficial. I do acknowledge, how...

Wednesday, November 6, 2019

Essay on Wireless Security Policy

Essay on Wireless Security Policy Essay on Wireless Security Policy Essay on Wireless Security PolicyWireless Security Policy OverviewThis wireless security policy pertains to all employees and to all other persons affiliated with Local Commercial Banking Organization (LCBO). This document outlines the purpose and scope of wireless security policy at LCBO, describes the applicability of this policy, lists the requirements to wireless network security and wireless network access, requirements to wireless devices, outlines the wireless standards supported by LCBO, ethical guidelines associated with the use of wireless networks in LCBO, discusses the approaches to wireless security policy enforcement and includes key terms and definitions in the end. Network security in general and the security of wireless communications is crucial for LCBO functioning and all employees as well as LCBO guests are obliged to maintain this policy.Purpose and ScopeThe purpose of this policy is to define the requirements to the security of wireless communications that are r equired for ensuring the confidentiality, availability and integrity of sensitive information transmitted in the LCBO network.ApplicabilityThis security policy is applicable to all LCBO employees, LCBO guests, all organizations and individuals using LCBO network or accessing LCBO data.Wireless Network Security RequirementsLCBO network has two zones: demilitarized zone for guests and remote access for organizations, and internal network for LCBO employees. Both users requesting guest access which is available in the demilitarized zone of the LCBO network and users accessing the internal part of the LCBO network should verify that their devices are properly protected against unauthorized access or theft, and should remove any data received from the LCBO network after they have disconnected from the network. If there is a need to store certain documents on the device for further use, this action should be authorized with the support manager on duty.All wireless devices used for accessi ng the internal part of the LCBO network should be first registered and authorized by the Network Security Department (this also involves recording of the devices internal ID and MAC address) and should pass through network security audit every 3 months.Wireless Network Access RequirementsOnly authorized users can have access to any part of the LCBO network. The users receive a specific user role, unique user password and SSID name of the access point (Earle, 2005). None of these data can be disclosed or shared in any other way with other people or stored in an easily accessible place. The users have to change passwords every 2 months basing on the password policy of LCBO. The users should ensure that they have proper anti-virus protection and firewall software installed on their wireless devices before accessing the LCBO network. In case of any questions or uncertainties, it is recommended to refer to LCBO support manager on duty.Wireless Device RequirementsLCBO network maintains a ccess for all 802.11x devices (version a, b/g/n and ac). All wireless communications in the internal LCBO network should be encrypted using at least 256-bit encryption, so the devices used inside the network should support this encryption. All internet browsers used on wireless devices should support SSL encryption and any VPN communications should support IPSec protocol. In the LCBO network, WPA2 AES protection is used, so the wireless devices should support this type of encryption to access internal network.Wireless Standards Supported by the OrganizationLCBO officially supports IEEE 802.11 standard (referred to as Wi-Fi). As for April 2014, LCBO network supports the devices working with 802.11a, 802.11 b/g/n and 802.11 ac standards.Ethical Guidelines Associated with Wireless Networks in the OrganizationIn the context of wireless network communications, the major ethical issues are: the ability of wireless devices to detect location, the use of wireless devices for personal and co rporate needs simultaneously and the ability of wireless devices to connect to outside access points. LCBO will not access or store location information provided by wireless devices as this is unethical to the user, and the same is expected from any employees or guests accessing LCBO network and from organizations accessing LCBO network. Organizations, employees and guests of LCBO should verify that the access point they are connecting to is located within the boundaries of LCBO network. Users, guests and employees are expected to remove any sensitive data from the wireless devices that they might use outside LCBO network and/or use for personal needs; this includes clearing cache, sessions and other information pertaining to LCBO network from the device. LCBO reserves the right to log internal IDs and MAC addresses of wireless devices for security purposes and ensures that these data will be used for security purposes solely and will not be disclosed to anyone outside the Network S ecurity Department.Policy EnforcementThe responsibility for maintaining and enforcing this policy is on the LCBO Network Security Officer and on Network Security Administrators. The users who fail to comply with the requirements of this policy, they might create the risks of exposing sensitive information transmitted inside the LCBO network. Any violations of network security requirements will be logged along with device ID and reported to LCBO management. Failing to comply with this wireless security policy might lead to disciplinary action up to and including terminating the rights to access LCBO network, changing access rights and in the specific cases terminating employment of an individual or breaching business relationships with an organization.Terms and DefinitionsAvailability the accessibility of information at the moment when it is needed and the opportunity to access this information timely and in the required volume (Vacca, 2006).Confidentiality the availability of sens itive information only to those people who have the right to access it (and prevention of access to this information by any other people) (Vacca, 2006).Integrity the accuracy of information in the network along with the trustworthiness and consistency of information (Vacca, 2006).MAC address media access control unique identifier assigned to the network interface (in the context of this policy to the wireless network interface) for communication with the physical layer of the network model (Earle, 2005).Sensitive information proprietary information which should only be available to certain groups of people and should never be disclosed to the public or to unauthorized people (Bensky et al., 2011).Wireless device a device that can connect to other devices in the LCBO network using a wireless technology 802.11x (Bensky et al., 2011). Commonly used wireless devices are laptops, tablets, smartphones, PDAs, etc.